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Workshops/Opening – September 4 | Sessions – September 5 | Sessions – September 6
PROGRAM
How to Use Infographics and Visual Storytelling (ala Pinterest) to drive Demand Generation
September 6th – 12:00pm
Content is evolving. No longer are white papers and webinars the secret to content marketing success, visual is becoming the norm. Get ready to kick the tires and light the fires around your content marketing strategy as we show you how to effectively utilize visual content like infographics, video, visual note-taking, memes, and even Instagram into your marketing campaigns. We’ll show you how to amplify this content using the top visual social channels like Pinterest, YouTube, and Facebook. Give your content a viral shot in the arm with this not to be missed session.
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SPEAKER
Maria Pergolino
Senior Director, Marketing, Marketo, Inc.
Maria Pergolino works as Senior Director of Marketing at Marketo, where she specializes in demand generation, inbound marketing, and campaign optimization. She has worked in marketing for over twelve years, and specifically in online marketing including social media, search marketing, and lead generation and nurturing for the past six. Maria has a Marketing Degree and MBA from the School of Business at Rutgers University, is a Salesforce Certified Administrator, and a speaker at numerous marketing events. Follow Maria on Twitter @Inboundmarketer.
