I know…you’re thinking, “Is this event right for me? If I’m spending this dough, I want to get a big payoff.”
Let us help you with that.
The Overview
Content Marketing World is the conference for the marketing/PR professional who develops the strategy or handles the execution of content marketing initiatives. This is the person that, in some way, develops or curates valuable, relevant and compelling content through one or multiple channels to attract and retain customers.
This could be content for social media or public relations efforts. It could be content for your corporate magazine. It could be mobile content or applications. It could be a total content marketing strategy for your website and other properties.
Sample titles from last year’s event includes:
- Chief Content Officer
- Content Strategist
- VP, Sales & Marketing
- Marketing Director
- Social Media Manager
- Communications Director/Manager
- Public Relations Director
- Director, Content Marketing
- Chief Marketing Officer
- Director of Customer Engagement
- Account Manager, Digital Media
- VP of PR/Communications
- Senior New Media Manager
- Director, Global Marketing
- SEO Manager/Director
- Journalist
- Executive Director
- Advertising Director
- Vice President of Marketing
- CEO/Owner (small business)
- Graphic Designer
What’s the Function?
Need a bit more? Here is a functional breakdown of our attendees.
- 35% – Marketing/Public Relations/Communications/Advertising
- 23% – Owner/Partner/CEO/President/Chief Content Officer
- 16% – Content Creation/Management (Copywriter/In-House Journalist/Managing Editor/Content Strategist/Blogger/Editor)
- 11% – Management (VP/EVP/SVP/General Manager)
We structure the event so that B2B companies, Consumer-Driven companies, Non-Profts/Associations and Small Businesses all get their own specialized sessions.
For more, check out our attendee testimonials or the video below.
